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Online Marketing Fundamentals

Online Marketing Information.

Since 1997 I've been deeply concerned about people being fed misleading information about doing business online.

And in 2008 a minefield of misinformation abounds about marketing online. Lots of hype, outlandish promises and most of it, absolute B.S.

Well, you won't find any information pollution here! Just honest, straight-forward information and advice on what you really need to know to set up your online business. And no bull! »» More...

Online Marketing Fundamentals

Specially For Newbies

Continuity Programs - Getting Started OnLine - Part 8

Perhaps the “best” way to make money online - or offline for that matter - is to develop some sort on “continuity” program, where a recurring fee is charged to allow customers to continue to use that service.
The first example of this you would have already met online is your ISP (Internet Service Provider) who […]

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Online Marketing Fundamentals

For Intermediate Marketers

Why I “Hate” E-Commerce (Catalog) Sites

Maybe “hate” is a little strong… but I definitely “dislike” e-commerce/catalog type sites for lots of reasons…
But mainly these three:
Problem #1 - Product, Product, Product
They only ever seem to be about “product”!
Pages and pages of product, product and more product… and not much else.
Now I know that sounds a little strange, as they are […]

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Online Marketing Fundamentals

Advanced Stuff Here

Get With The (OnLine Video Marketing) Program

I’ve been a little engrossed over the last few days… experimenting with something I know I MUST get my head around… and that’s using video to enhance my online marketing!
Why? Well… it’s just the way it is
It’s the way the Internet is going, and if you aren’t keeping up with it… well you’re […]

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